Media Information

For Immediate Release                                                              Tuesday, May 14, 2013


PENGUINS ON ROOT SPORTS' GARNERS HIGHEST FIRST
ROUND PLAYOFF RATINGS IN NETWORK HISTORY

After record breaking regular season, all five playoffs games land in network's
top 20 Highest rated of all time


ROOT SPORTS™ announced today the network posted an overall 21.3 average household rating (665,600 viewers per game) for their coverage of the Penguins first round of the 2013 Stanley Cup Playoffs, making it the highest-rated first round playoff series in the network’s history. The regional sports network produced and carried five of the Penguins’ six games against the New York Islanders, including the series-deciding Game 6, in which the network earned a 23.3 average household rating (728,125 viewers per game), the highest rated first round game and fourth highest rated playoff game in network history.  All five games fell in the network’s top 20 highest rated playoff games of all time:

 Game

 Teams

 Date

 Rankings in the Top 20

 GAME 6

 Pittsburgh Penguins @ NY Islanders

 Sat.,  May 11

 #4 Highest rated playoff game

 GAME 4

 Pittsburgh Penguins @ NY Islanders

 Tues., May 7

 #6 Highest rated playoff game

 GAME 5

 Pittsburgh Penguins vs. NY Islanders

 Thurs., May 9

 #7 Highest rated playoff game

 GAME 1

 Pittsburgh Penguins vs. NY Islanders

 Wed., May 1

 #13 Highest rated playoff game

 GAME 2

 Pittsburgh Penguins vs. NY Islanders

 Fri., May 3

 #20 Highest rated playoff game


This caps off the regular season in which ROOT SPORTS’ Penguins broadcasts led all U.S. based MLB, NBA or NHL teams since 2002, all U.S.-based NHL and NBA teams for the second year in a row and all U.S-based NHL teams for the fourth consecutive season.

“We’ve praised the fans all season long for their dedication and loyalty to this team,” said Shawn McClintock, Senior VP and General Manager of ROOT SPORTS. “With record breaking ratings for this first round, it only further proves that Pittsburgh fans are truly the best in all of sports and we’ve enjoyed an incredible season because of their undeniable passion, enthusiasm and devotion to Penguins hockey.”

All ratings noted are according to Nielsen Media Research in the Pittsburgh DMA.

Click here for printable pdf of Penguins on ROOT SPORTS Garners Highest First Round Playoff Ratings in Network History Release.


ROOT SPORTS
is the home of the Pittsburgh Pirates and Pittsburgh Penguins. The network reaches almost 3.0 million households across five states and delivers more than 350 live events each year – all of which are available in high definition. ROOT SPORTS™ is owned and operated by DIRECTV Sports Networks LLC, which operates regional sports networks in the Northwest, Pittsburgh and Rocky Mountain regions. The three networks combined reach nearly 8.9 million households across 18 states and own exclusive programming and distribution partnerships with more than 20 teams and conferences. DIRECTV Sports Networks is a controlled subsidiary of DIRECTV, the world’s most popular television service.